Hey,

My name is Ryan Hiebendahl 👋

Digital Product Designer

at Casper

Bringing empathy and simplicity to the forefront of design.

About Me

It all begins with an idea

I specialize in creating innovative, user-centered solutions within the e-commerce sector. I leverage a deep understanding of user experience research, strategic design principles, and cross-functional collaboration to deliver high-impact digital experiences. My approach integrates creativity with a data-driven mindset, ensuring that each design decision not only enhances the user journey but also aligns with and drives key business objectives. With a focus on scalability, efficiency, and collaboration, I aim to deliver seamless, measurable results that contribute to both user satisfaction and business growth.

My Expertise

  • UX Research

    By diving deep into user behaviors, preferences, and needs, I ensure that every element of my designs are purposefully designed to enhance the user journey.

  • Product Design

    Seamlessly merge creativity with strategic thinking. My approach is driven by a keen understanding of business goals, which serve as the guiding start throughout the design process.

  • UX/UI

    By leveraging a fusion of user-centric research, intuitive information architecture, and meticulous interface design, I skillfully craft engaging and delightful digital products that deeply connect with users.

  • Management

    Every project has its unique set of voices, and by fostering those relationships I am able to host transparent conversations and set expectations with stakeholders and teams to align with their goals and visions of a project.

My Portfolio

Casper - Mattress Comparison Page

Casper’s Mattress Comparison page was designed to allow users to easily compare features of multiple mattresses in Caspers lineup, while being provided comprehensive information to distinguish models with a focus on mobile first.

Jitters - Mobile App Design

Jitters is a mobile app aimed to simplify the process of discovering new craft coffee shops based on the proximity to a user, while fostering support for local businesses.

Levi’s - “Find My Fit” Product Design

Levi’s “Find My Fit” was designed to empower users to effortlessly select the perfect size products, right from their smartphones. Through AI, it seamlessly combines precision sizing, and tailored recommendation options.

Contact Me •

Contact Me •

Interested in working together? Get in touch!

Email:
ryan@ryanhiebendahlux.com

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